URL redirects allows you to redirect URLs on your site to specific pages to ensure site visitors land on the correct page on your site and prevent the loss of existing search ranking. The URL redirect feature allows you to connect to regular site pages, external URLs and or customer pages such as dynamic pages and blog posts. This can be achieved with the use of wildcards and variables that allow you to redirect many pages with only one URL rule.
Note: Replacing your site with a new responsive site temporarily affects your search engine rankings while Google and other search engines adjust to the changes. Use the URL redirect feature to redirect your old page URLs to their new responsive site URLs and keep search engines happy.
Warning:
If the old page's URL still exists, the redirect will not successfully direct users to the new page. This is due to existing pages taking precedence over redirects.
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